Digital loyalty cards

A loyalty program customers can keep in their phone wallet.

StayLoyal gives small businesses a branded digital loyalty card for Apple Wallet and Google Wallet. Customers join from a QR code, use the pass on their phone or compatible smartwatch, and your team records progress with a browser-based scanner—without another loyalty app.

No customer app

Customers open a public link and save a pass to the wallet already on their phone.

Simple at the counter

Staff scan the customer's pass from a supported phone browser to add progress or redeem.

Built for your brand

Choose the program rules, card colors, reward details, and public sign.

What is a digital loyalty card?

A digital loyalty card is a customer pass that replaces a paper punch card or a separate loyalty app. It can show the business name, current reward progress, customer details, and the next benefit a customer is working toward.

StayLoyal issues passes for Apple Wallet and Google Wallet. A customer can return to the pass from their phone wallet and access supported passes on compatible Apple Watch or Wear OS devices, while the merchant manages the program from a web dashboard.

  • A QR code can open the enrollment page
  • The pass stays available between visits
  • The merchant controls rewards and customer-facing terms

How businesses run the program

Create a program, choose the number of stamps needed, describe the reward, and add your branding. Once the program is active, share its QR code online or on a counter sign.

At checkout, a team member opens the StayLoyal scanner, scans the customer's pass, and records an allowed action. Owners and managers can review customers and loyalty activity from the same workspace.

  • No dedicated scanner hardware is required
  • Team and location access can be organized in one workspace
  • Existing customer passes continue working when a capacity limit is reached

Keep the relationship going between visits

On Pro and Ultimate, send a Wallet campaign to a whole program or selected customers, schedule it for later, and follow its delivery status. Set up a review request after the first qualifying loyalty activity, with the Google review link for the right location.

Connect programs to store locations so Wallet can surface a saved card nearby. Ask StayLoyal helps owners and managers understand recent loyalty activity and customer groups, then draft a campaign to review before sending.

  • Targeted and scheduled Wallet campaigns
  • First-visit Google review requests
  • Nearby Wallet reminders
  • Ask StayLoyal on Pro and Ultimate

What to compare before choosing software

Start with the customer experience: how many steps are required to join, whether an app is mandatory, and whether the card is easy to find on a return visit. Then check how staff record progress and how permissions work across locations.

Also compare capacity definitions carefully. A customer-pass limit is different from active programs, Wallet saves, team seats, or transactions. StayLoyal publishes separate limits so a business can understand what changes between plans.

  • Apple Wallet and Google Wallet on supported phones and smartwatches
  • Clear pass, program, location, and team limits
  • Exportable reports on eligible plans
  • A documented path for custom capacity

Questions businesses ask

Clear answers before you start.

Do customers need to download a loyalty app?

No. Customers use a public enrollment page and save the card to Apple Wallet or Google Wallet.

Does the business need new point-of-sale hardware?

No dedicated StayLoyal hardware is required. Staff use the browser-based scanner alongside the existing checkout process. StayLoyal does not currently claim a direct POS integration.

Can the card match the business?

Yes. The merchant can set program colors, logos, reward copy, and customer-facing information.

Can a business start before paying?

A merchant can create and preview drafts first. A paid plan is required to activate a live program and issue customer passes.

Make the next visit easier to remember.

Design a digital loyalty card now. Choose a paid plan only when you are ready to activate it.

Create a free draft